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Backtracks Announces Fundraise, Product Launches, Growth and More
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Backtracks Continues to Innovate Technology Stack to Power the Next Era of Podcasting Supported By Additional Funding Round

The leader in podcast infrastructure, advertising and data analytics reports a banner year for product development and growth,…
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Why Audio Advertising is Better than Video Advertising

If you’re an advertiser, one of your biggest challenges is to create something that will stick in the…
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Trending Daily News Podcasts: 2020

Thanks to the countless ways technology and the internet have been ingrained in our daily lives, we have…
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Movie Studios and Production Companies Use Podcasts for Brand Building and Thought Leadership

One wouldn’t think movie production companies need to do much advertising for themselves, considering the movies they produce…
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Amplifying Indigenous Podcasts

With Thanksgiving 2020 somehow already behind us, and Native American Heritage Day 2020 upon us, it seems like…
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Use of Branded Podcasts in CPG Companies

Many companies have taken to the podcasting world to increase their brand awareness. If you’ve ever heard a…
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  • Article

Marketing Attribution: What it Is and Why Does it Matter?

In the ever-growing world of digital marketing, new trends are constantly emerging. There’s always new ways to track…
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  • Article

Dynamic Advertising and Dynamic Ad Insertion: Why Should I Use them for My Podcast?

Dynamic advertising, also known as dynamic ad insertion, is quickly becoming one of the most popular ways for…
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  • Article

Amplifying Political Voices: 2020 Election Podcasts

As the 2020 U.S. Presidential Election Day is upon us, today is the last day for many Americans…
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  • Article

Amplifying Spooky Voices: Supernatural Podcasts

As Halloween grows ever closer, you may find yourself searching for ways to get into the Halloween spirit.…
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