Direct Response Advertising

Direct Response Advertising Definition - What is Direct Resp

Direct Response Advertising is a type of advertisement intended to provoke an immediate and measurable response to an advertisement. This could be advertisement which asks you to purchase something using a special promo code, or an ad which tells you to "click here", say that "X sent you", or asks you to enter your email address to signup for a contest or account.

Want to try Backtracks' podcasting platform for free?