Podcast loudness standards and adjustment in Adobe Audition

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Are you trying to figure out how to adjust the volume of your podcast? Did you know there are industry standards around podcast loudness? Are you curious what LUFS are or what LUFS stands for?

If you’re using Adobe Audition CC to edit audio and answered yes to any of the previous podcast loudness related questions, then this article is for you.

To prevent the poor user experience of constantly adjusting their volume or one piece of audio being substantially louder than another, many podcatchers/podcast aggregators like Apple Podcasts, Google Play, etc. recommend using a loudness measure of -16 LUFS in podcasts and spoken word audio.

How to adjust the loudness of audio using LUFS as a measure in Adobe Audition?

  • Open Adobe Audition CC
  • Navigate to the Window menu and open that
  • Select or ensure that Match Loudness is selected in the menu
  • Locate the Match Loudness window
  • Select the Match To option of ITU-R BS.1770–3 Loudness from within the Match Loudness window
Match Loudness window
  • Drag and drop an audio file like a .wav or .mp3 into the window in the area that says “Drag and drop supported media files here”
  • Click on the value next to LUFS
  • Adjust the LUFs value to your desired LUFS setting which in this case is -16
  • Click on Export Settings to inspect the settings that will be utilized for any files that the Match Loudness process creates
  • After inspecting and/or adjusting the Export settings click OK
  • Then click Run in the match settings window to create the new LUFS adjusted file(s)
  • Look on your filesystem in the location specified in the Export Settings for the Match Loudness Process to find the new file(s)

That’s it! Now your audio is good to go with the desired LUFS setting.

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